Teva x Coco x Breezy

Remember when you used to go outside and just…play?  

When you’re a kid, you don’t worry so much about what other people think — the outdoors are your imaginative playground, and you just want to have fun. 

As adults, it’s a bit harder to tap into that care-free energy, but the Teva x Coco and Breezy collaboration certainly helps. This collection of outdoor accessories makes you want to start planning your next nature-themed scavenger hunt. Made in both kid and adult sizes, it features Teva’s Hurricane XLT 2 sandal — a huge hit this year — and Coco and Breezy’s new sunglasses in their signature wayfarer shape. 

Although Coco and Breezy are eyewear designers, their partnership with Teva makes perfect sense. Teva was built on the foundation of “creativity and freedom to explore.” Over the years, the brand has established quite the community of adventurers who aren’t afraid to be themselves in the outdoors.

Likewise, Coco and Breezy’s eyewear brand celebrates inclusivity and authentic self-expression. They’re on a mission to help everyone feel like they belong in all spaces. 

This collection seamlessly blends both brands’ values: the sandals and glasses are available in all gender sizing and in neutral earth tones. Not only are neutrals great for inclusivity, but they’re also timeless — a nod to the sustainability mission that both brands share, reinforced by the fact that everything is made with Earth-conscious materials. 

The collection makes both brands look great in the sustainability department, but it’s strategic in other ways, too. Coco and Breezy are voices of inclusivity, and the outdoors aren’t always so.  

Outdoor gear brands like Teva can struggle to reach customers outside of their target market of hard-core adventurers, and it only worsens the problem. This collaboration widens their audience and makes the outdoors more accessible as a result. For Coco and Breezy, partnering with Teva is a great way to gain visibility and embrace a more rugged function for their eyewear.  

At the end of the day, this collaboration was successful because of the feeling it evoked — and it’s that same feeling you experienced when you used to play outside as a kid: freedom to wander, imagine, and be authentically you. This message spoke to fans of both brands and uplifted their images in all of our stylish, sun-protected eyes.